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Create a Tag Frequency visualization

Lisa Wong
Updated

Use tags to create tables, charts, and tag clouds based on recurring themes in text answers.

Create a text analysis from Open End questions.

Tag a response with a keyword.

Add sentiment to a text response.

  1. In your text analysis, click the Visualizations tab at the top of the page.
  2. Click New Visualizations > Tag Frequency.
    Tip: You can click New Visualizations above or below an existing visualization.

    The tags are displayed as a bar chart by default.
  3. Optional: Edit the visualization's title.
    By default the application uses the question text.

  4. Change the chart type.
    1. In the View section, select a chart type:
      Button Chart type Description
      Bar Chart Displays the frequency of tags as horizontal, left-aligned bars.
      Column Chart Displays the frequency of tags as vertical, left-aligned bars.
      Tag Cloud Displays tags as a tag cloud.
      Table Displays tags as a table.
  5. Click Settings to change the report settings.

    Depending on the chosen chart type or whether you have added sentiments, the settings can differ.

    Table 1. Bar Chart and Column Chart.
    Note: Bar charts and column charts display five sentiment colors (Positive, Neutral, Negative, Mixed, and No Sentiment).
    Settings Options
    Data

    Sentiments:

    • Show Sentiments: Display the sentiment frequency in the data along with the tags.
    • Hide Sentiments: Hide sentiments from being displayed in the data.
      Note: If there is no sentiment applied, Sentiments will not show up in Settings.

    Chart Labels:

    • Show Counts: Display the number of times the tag appears in the records.
    • Show Percentages: Display the tag frequency as a percentage.
    • Show Both: Display the tag frequency as both a number and percentage.

    Percentage Base:

    • Use Total Records: Display the percentage based on the total number of records.
    • Use Tagged Records: Display the percentage based on the number of tagged records.
    Theme
    Note:
    • If you do not have sentiments applied, the application defaults to the Bar Color.
    • If you select Show Sentiments, you can select the Sentiment Colors.
    • If you select Hide Sentiments, you can only select the Bar Color for charts.
    • Bar Color: Select a color with the color picker or enter in a hex code (for example, #05a2a8).
    • Sentiment Colors: Select a color for each sentiment with the color picker or a hex code. You can edit the following five sentiment colors:

    Table 2. Tag Cloud.
    Note: Tag clouds display only four sentiment colors (Positive, Neutral, Negative, and No Sentiment). Mixed sentiments display as the Neutral sentiment color.
    Settings Options
    Data

    Sentiments:

    • Show Sentiments: Display the sentiment frequency in the data along with the tags.
    • Hide Sentiments: Hide sentiments from being displayed in the data.
      Note: If there is no sentiment applied, Sentiments will not show up in Settings.

    Chart Labels:

    • Show Counts: Display the number of times the tag appears in the records.
    • Show Percentages: Display the tag frequency as a percentage.
    • Show Both: Display the tag frequency as both a number and percentage.

    Percentage Base:

    • Use Total Records: Display the percentage based on the total number of records.
    • Use Tagged Records: Display the percentage based on the number of tagged records.
    Theme
    Note:
    • If you select Show Sentiments, you can select the Sentiment Colors.
    • If you select Hide Sentiments, you can only select the Color Range.
    • If you do not have sentiments applied, the tag cloud defaults to the No Sentiment color.
    • Color Range: Select a color with the color picker or enter in a hex code for the start color and end color (for example, #05a2a8).
    • Sentiment Colors: Select a color for each sentiment with the color picker or a hex code.
      Note: In the tag cloud, the application displays the sentiment with the highest occurrence as the dominant color. If there is no sentiment applied, Sentiments will not show up in Settings.
      • If there is a tie between Positive and Neutral/Mixed, it displays a Positive sentiment color.
      • If there is a tie between Negative and Neutral/Mixed, it displays a Negative sentiment color.
      • If there is a tie between Positive and Negative, it displays a Neutral sentiment color.
      • If there is a tie between Neutral/Mixed, it displays Neutral sentiment color.
    Table 3. Table
    Settings Options
    Data

    Sentiments:

    • Show Sentiments: Display the sentiment frequency in the data along with the tags.
    • Hide Sentiments: Hide sentiments from being displayed in the data.
      Note: If there is no sentiment applied, Sentiments will not show up in Settings.

    Chart Labels:

    • Show Counts: Display the number of times the word appears in the records.
    • Show Percentages: Display the tag frequency as a percentage.
    • Show Both: Display the tag frequency as both a number and percentage.

    Percentage Base:

    • Use Total Records: Display the percentage based on the total number of records.
    • Use Tagged Records: Display the percentage based on the number of tagged records.
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