Survey field mapping

Survey questions and system fields are mapped to dimensions and measures you can choose in the field picker when you are adding visualization tiles to your dashboard.

Use the following information to understand how your survey data is represented in Analytics, the dimensions and measures that are available, and which question types are supported.

Survey questions

Question Type	Data Type(s)	Dimension Name(s)	Measure Name(s)
Single Choice	Single Choice, Text	<Question Name> <Question Name> - Other
Single Choice Grid	Single Choice	<Question Name> <Statement>
Multiple Choice	Multiple Choice	<Question Name> <Question Name> - Other
Multiple Choice Grid	Multiple Choice	<Question Name>
Rating	Number	<Question Name>	<Question Name> Average Max Median Min Mode Percent of Sum Standard Deviation Sum Variance
Net Promoter Score	Number (Response) Text (Follow-up and Classification)	<Question Name> Response Follow-up Promoter Neutral Detractor	<Question Name> NPS®1 Score Count Promoters Count Neutral Count Detractors Median of NPS Response Mode of NPS Response Standard Deviation of NPS Score Variance of NPS Score
MaxDiff	Not supported
Choice-Based Conjoint	Not supported
Allocation	Single Choice	<Question Name>
Rank Order	Single Choice	<Question Name>
Highlighter	Not supported
Image Upload	Not supported
Video Feedback	Not supported
Short Answer	Text	<Question Name>
Long Answer	Text	<Question Name>
Number	Number	<Question Name>	<Question Name> Average Max Median Min Mode Percent of Sum Standard Deviation Sum Variance
Date	Date	<Question Name> Date Hour Minute Month Quarter Week Year
Email	Text	<Question Name>
ZIP/Postal Code	Text	<Question Name>
Phone Number	Text	<Question Name>
Scalar Field	Number	<Question Name>	<Question Name> Average Max Median Min Mode Percent of Sum Standard Deviation Sum Variance

System fields

These system fields are automatically included for each survey.

Question Type	Data Type	Dimension Name(s)	Measure Name(s)
Display Type	Single Choice	Display Type
Respondent Locale	Single Choice	Respondent Locale
Response Status	Single Choice	Response Status
User Agent	Single Choice	User Agent
Completed Date	Date	Completed Date Date Hour Minute Month Quarter Week Year

¹ Net Promoter, NPS, and the NPS-related emoticons are registered U.S. trademarks, and Net Promoter Score and Net Promoter System are service marks, of Bain & Company, Inc., NICE Systems, Inc. and Fred Reichheld.