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Guide to Alida survey templates

Lisa Wong
Updated

Alida's survey templates were created and reviewed by our in-house experts to ensure they represent best practices for specific activity types. Use these templates to quickly author and launch a new activity, or as inspiration for more advanced authoring workflows.

Detailed Steps

  1. Click one of the links below to download the template as a ZIP file.
  2. Download the accompanying tip sheet, if applicable.
  3. Import the ZIP file into the Surveys app. For more information about how to do this, see:

Note:

  • Unless otherwise noted, all survey templates are currently available in these languages and locales:

    • English (locales: en-US, en-CA, en-GB, en-AU)
    • French (locale: fr-FR)
    • German (locale: de-DE)

    If a non-English implementation is required, Alida can provide the English text for your translation team. Please contact the Research Services team at researchservices@alida.com.

  • The survey templates are in classic view and will be imported as classic surveys.

Template Downloads 

New Templates 

Community Stakeholder Awareness

Socialize your community with your organization to both highlight its access to members and its capabilities. 
Note: This template is in English only.

  1. Template / Tip Sheet

Competitor Contest 

Gather competitive intelligence in a fun and lighthearted manner to potentially uncover areas for further research. 
Note: This template is in English only.

  1. Template / Tip Sheet

Idea Generation and Refinement

Co-Creation/Ideation
Collect, refine, and prioritize ideas with your customers.
  1. Gathering Template / Tip Sheet
  2. Sorting Template / Tip Sheet
  3. Prioritization Template / Tip Sheet

Concept Test
Evaluate ideas throughout the development cycle and identify areas for improvement. 

Note: These templates require more advanced programming skills. Completion of certain survey authoring classes (Introduction to Creating Surveys and Expanding your Survey Creation Skillset) is recommended prior to usage. The "More Information" links below may also be helpful.
  1. Monadic Concept Test Template / Tip Sheet
  2. Sequential Monadic Concept Test Template / Tip Sheet
In-Home Use Test (IHUT) 
Screen for in-home usage participants and gauge reactions to a new or reformulated product.
  1. IHUT Screener Template / Tip Sheet
  2. IHUT Post-Usage Survey Template / Tip Sheet

Package Test

Solicit opinions regarding package designs and identify areas for improvement.

Note: These templates require more advanced programming skills. Completion of certain survey authoring classes (Introduction to Creating Surveys and Expanding your Survey Creation Skillset) is recommended prior to usage. The "More Information" links below may also be helpful.
  1. Template / Tip Sheet

Brand and Category Management

Brand Equity
Benchmark and monitor the equity of your brand and competitors over time.
  1. Template / Tip Sheet
Customer Satisfaction
Benchmark and track satisfaction with your products and services over time.
  1. Template / Tip Sheet
Category AAU
Determine category attitudes, along with awareness and usage of competitive brands.
  1. Template / Tip Sheet

Message Testing
Assess the impact and brand fit of advertisements, taglines, and other communications. 

Note: These templates require more advanced programming skills. Completion of certain survey authoring classes (Introduction to Creating Surveys and Expanding Your Survey Creation Skillset) is recommended prior to usage. The "More Information" links below may also be helpful.
  1. Monadic Message Test Template / Tip Sheet 
  2. Sequential Monadic Message Test Template / Tip Sheet

Engagement

Quiz
Engage community members with a quiz-style survey on any topic you choose. This template is available in modern view only.
  1. Template

More Information

These articles may be helpful for certain templates:

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